Home Business News Release: February 4, 2010
Unique Service Helps Home Based Businesses Grow
A unique new service has recently launched, Pircipio.com. Pircipio is an online database of mailing list companies. The easy to use
site, provides unlimited access to over 4,000 lists in more than 1,900 categories, helping home-based, start up,
and small businesses of any type, quickly and inexpensively find and attract new clients and customers. The
inspiration for the business came from the frustration that Lichtenstein experienced attempting to find a reliable,
inexpensive and continuous source of high quality sales leads for his manufacturing business. "I wanted to build a
resource that gives the user unlimited options, saves time, and produces consistent results; I think we
accomplished that."
Dale Lichtenstein is the President of Pircipio.com. He has been involved in numerous ventures in his thirty-two year
business career. He has an MBA from DePaul University, and currently teaches graduate level courses in
Entrepreneurship and Marketing.
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Using Your Brand In All the Right Places
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January 2010 | by Karen Saunders
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This information has been gathered through the many entrepreneurs I talk to on a monthly basis. There are
hundreds and hundreds of small business owners out there thinking and playing way too small when they could
literally be taking bigger leaps and jumps on their way to success.

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